In this article, we will introduce you to Today’s most popular Highest Paid YouTubers and their household figures. In fact, YouTube revenues are becoming a less and smaller portion of their overall net worth. The wealthiest YouTubers earn the most money by creating their own product lines, music labels, and other spin-off enterprises using their massive following as free advertising.
Let’s begin by examining the major channels and YouTubers that generated the most money in the past year.
Jeffree Star
| Net Worth |
$200 Million |
| Total Views |
2.4 Billion |
| Subscribers |
16.5 Million |
Jeffree Star supported himself prior to YouTube through various makeup and modeling jobs. Jeffery joined Myspace and quickly gained one of the largest fan bases. His posts attracted tens of thousands of comments. He talked about life, fame, and beauty, and he also uploaded his own music. His debut YouTube video appeared in 2009. Actually, it was to promote his music career.
In 2014, his music career was failing and he was on the verge of bankruptcy. Jeffery started Jeffree Star Cosmetics using his life savings. He promoted himself and his brand on YouTube. Jeffree Star Cosmetics currently generates an estimated $100 million annually. It’s safe to assume that the expenditure was worthwhile. In 2018, Jeffree also earned $18 million from YouTube alone.
Ryan’s World
| Net Worth |
$50 Million |
| Total Views |
61.3 Billion |
| Subscribers |
45 Million |
In 2015, Ryan’s World debuted on YouTube. He viewed toy review channels and questioned why he wasn’t on YouTube like other children. His mother abandoned her job to devote herself to Ryan’s World. Formerly known as Ryan ToysReview. His family changed their surname, Guan, to Kaji, which is his screen name.
Currently, they operate nine YouTube channels. These channels provide toy evaluations. In addition, DIY science experiments and Ryan’s participation in numerous challenges are discussed. There are also Spanish and Japanese channels. Many of the toys reviewed on Ryan’s World are donated to charity. They also give them to family and friends.
Ryan’s World offers a line of branded clothes and toys with the same name. It debuted exclusively with Walmart in 2018 and has generated more than $250 million by 2020. Now, you can purchase his collection from additional retailers. He also got a deal with Nickelodeon and Amazon for a television series.
PewDiePiE
| Net Worth |
$40 Million |
| Total Views |
27 Billion |
| Subscribers |
109 Million |
PewDiePiE gained notoriety for his video game comments. He played games while narrating his experiences and demonstrating his funny reactions. At the time, there were no major gaming channels, therefore PewDiePie’s ascension occurred at the ideal time.
PewDiePiE’s high school passions were painting and gaming. He purchased a computer by selling his artwork. In addition, he would skip class to play video games with his friends. In 2008, PewDiePie graduated from high school. In 2011, he dropped out of the Chalmers University of Technology. He departed since he was uninterested in his current studies.
The early days were difficult. Felix made a living by selling Photoshop artwork, working as a harbor captain, and running a hot dog stand. Even yet, he almost received an apprenticeship at a prominent Scandinavian advertising agency. Everything worked out in the end, as Felix had the most members at the time, five million in 2012. Now, his YouTube channel has the most subscribers of any one channel. He is also the third-most subscribed channel.
Markiplier
| Net Worth |
$35 Million |
| Total Views |
15.4 Billion |
| Subscribers |
28.8 Million |
In 2012, Markiplier joined YouTube. He initially performed sketch comedy in which he portrayed every character. Thus, he acquired the moniker Markiplier. A combination of Mark and multiplier. He played video games on that channel before YouTube suspended his Adsense account. Later that year, he created a second one named markiplierGAME.
In 2014, Markiplier relocated to Los Angeles and began focusing on Let’s Play videos. His breakthrough Five Nights at Freddy’s playing. This series has almost 80 million views now. Even in Five Nights at Freddy’s AR: Special Delivery, he continued to play FNAF games. Markiplier has more than 20 million subscribers by 2018.
Markiplier and Ethan Nestor created a new YouTube channel titled Unus Annus in 2019. They produced one video per day for an entire year. At the end of the year, the entire channel and its content would be deleted. In its first week, Unus Annus attracted over a million subscribers and over 11 million views. Markiplier and Ethan had a live stream with a peak of 1.5 million people before deleting it in 2020.
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DanTDM
| Net Worth |
$35 Million |
| Total Views |
18.5 Billion |
| Subscribers |
29.3 Million |
In 2009, DanTDM participated in Pokemon and Counter-Strike: Global Offensive as PokemanDanlvl45. In 212, he launched his primary channel, TheDiamondMinecart. The centerpiece of his YouTube channel was Minecraft. He continued to play additional games. He achieved a Guinness World Record for the most views on a Minecraft-specific video channel. DanTDM also established the record for the most goals scored by a two- or three-player team in a Rocket League match.
In 2016, he changed his channel’s name to the now-famous DanTDM. In the same year, he published Trayaurus and the Enchanted Crystal, a best-seller. This book spent nearly three months on The New York Times Best Seller list for hardback graphic novels. In 2017, he participated in a book tour and a web series titled DanTDM Creates a Big Scene. It debuted on YouTube Red, the premium service of YouTube. There were six episodes.
Rhett & Link
| Net Worth |
$32 Million |
| Total Views |
9.2 Billion |
| Subscribers |
27.9 Million |
Rhett and Link met in the first grade at a North Carolina elementary school. They created a documentary titled Looking for Ms. Locklear about this interaction. One day, they were discovered writing profanity on their desks. Good Mythical Morning is the moniker they chose for their most successful YouTube channel. They were not permitted to go to recess and were required to remain inside. They were given coloring books featuring legendary creatures.
Rhett and Link became North Carolina State University roommates. They each studied civil and industrial engineering. They each spent time working in their respective fields. Rhett and Link also created hilarious videos and sketches for the nonprofit Cru. Before becoming full-time artists, they worked and grew as a duet. Currently, they operate five YouTube channels, and in 2019 they introduced the Smosh brand.
Dude Perfect
| Net Worth |
$30 Million |
| Total Views |
12.8 Billion |
| Subscribers |
57.5 Million |
The members of Dude Perfect were once college roommates. They attended Texas A&M University. Cory and Coby Cotton, Cody Jones, Tyler Toney, and Garrett Hilbert make up the group. Their primary focus is on acrobatics and trick shots. They also engage in friendly games and competitions with one another.
In 2009, Dude Perfect debuted on YouTube. It was a trick-shot video made at the ranch of Tyler Toney. Then they produced a music video at the Christian vacation camp Sky Ranch. This video has had more than 18 million views. Dude Perfect sponsored a child through Compassion International for every 100,000 views the video received.
Espn reached out to Dude Perfect following the viral success of their videos. Their videos were then featured on numerous ESPN programs. They continued their participation in athletics. Dude Perfect has partnerships and endorsements with athletes from multiple professional leagues. It includes the NBA, the NFL, Nascar, volleyball, and tennis.
Vanoss Gaming
| Net Worth |
$25 Million |
| Total Views |
13.7 Billion |
| Subscribers |
26 Million |
Vanoss Gaming is a DJ, video game commentator, and music producer. College-educated in economics, he launched his channel in 2011. His parents were concerned when he shifted his attention to his YouTube account. Before dropping out of his sophomore year, Vanoss Gaming waited until his YouTube channel was successful. He has almost 10 million members in 2015.
The term VanossGaming was derived from VANOS. BMW produces this variable valve timing system. His father previously used the alias vanoss62. This moniker was derived from the BMW M5’s S62 engine (see a theme here?) Vanoss Gaming then assumed leadership.
As Rynx, Vanoss Gaming produces and performs music. In October of 2019, he released his debut album, entitled In Pieces. In July 2020, he released a remixed version of that album. His voice was included in the YouTube Premium series Paranormal Action Squad. In addition, the pilot episode of the animated series Alpha Betas premiered on his channel in March 2021.
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Ninja
| Net Worth |
$25 Million |
| Total Views |
2.4 Billion |
| Subscribers |
24.2 Million |
Ninja graduated from high school but did not attend college. Instead, he focused on competing professionally in Halo 3 and streaming. He was a member of the Cloud9, Team Liquid, Renegades, and Luminosity Gaming teams. He also streamed H1Z1, PlayerUnknown’s Battlegrounds, and Fortnite Battle Royale on Twitch in addition to Halo.
By 2018, Ninja had amassed more than 2 million followers. Additionally, he smashed the record for the most views for a single stream with 635,00 and live viewers of 667,00. In 2018, Ninja earned about $10 million. Ninja claimed he earned more than $500,000 every month by streaming Fortnite. In the same year, Ninja’s YouTube channel received nearly 100 million views in a single month. Additionally, he amassed over 2 million subscribers.
In 2018, he quit Twitch to join Microsoft’s Mixer broadcasting platform. In 2020, Mixer ceased operations and collaborated with Facebook Gaming. Then, Ninja returned to Twitch.
James Charles
| Net Worth |
$25 Million |
| Total Views |
3.3 Billion |
| Subscribers |
25.6 Million |
In 2017, James Charles graduated from high school. Since he was bullied, the experience was difficult, but he disregarded it and persevered. After assisting his friend with her makeup for a school dance, he became interested in makeup. After teaching himself how to do it, he began doing it professionally for others.
James launched his YouTube channel while employed as a local makeup artist in New York. He offered makeup lessons, and in 2016 he became CoverGirl’s first male brand ambassador. He collaborated with ambassador Katy Perry. By 2019, Charlies had over 10 million YouTube subscribers. He had the same number of Instagram followers. In that year, his net worth was approximately $12 million.
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Final Words
YouTube channels are popular these days, but only a select handful make a living from them. While there appears to be a particular sort of video that generates the most revenue, anyone can create a YouTube channel and start earning money by submitting videos. Growing an audience takes time, but it’s not impossible!
There are YouTubers who began uploading videos before social media was as popular as it is now. There are numerous ways to target videos to specific audiences on social media, and anyone with the proper resources may establish a YouTube channel. There are likely guides on how to become one of the highest-paid YouTubers in the world, given the vast amount of content available online.